Category Archives: Ask a Question

Banking Crisis the Reality and the Discussion

Last couple of days if would appear that we hear nothing else on the radio and TV other than the banking crisis that is happening around the world. It would seem unlike the days of old.  When things in the 21st  century happen they happen at lightening speed. In the matter of 6 months I never heard so much analysis over the current credit crunch. The more we talk about it the less real it becomes.  Just today ideas are being floated for a government managed mortgage lending. In a free society this pushes beyond the realms of reasonable.  Is all this discussion helping us? do we need someone to make a decision? What do you think?

 

It is not particular hard to understand that what goes up must come down. We can not expect to have year after year growth in housing prices. It is just not possible. Of course the problem is nobody wants to feel the pain to put it right. Least of all the current Labour party, but I suspect for a lot people there will be real hardships in this changed environment.

 

What would be your strategy?

Top Posts For May on Whooah.biz

According to the stats these were the most popular pages:

 

A post about Mashable how are now reviewing Tech companies and website. http://blog.wcx.me/2008/05/the-startup-review/

 

A commentary about the changes in affiliate marketing http://blog.wcx.me/2008/05/an-interesting-email-from-thomas-cook-brand-keywords

 

This was the first real post after I had transferred all the blog posts to the site, a mountain of work. http://blog.wcx.me/2008/04/entre-card-is-it-the-best-business-website-card-yet

 

This post seemed pretty popular which was just a bit of email fun http://blog.wcx.me/2008/04/super-cool-inventions

 

My favourite post all about company cars and advertising http://blog.wcx.me/2008/04/company-car-advertising-the-minus-and-pluses/

 

Looking forward to next month…

 

 

 

Offline/Online Which Profile are you?

I was surfing the internet this evening and it struck me how bloggers can give an entirely different image about themselves than what they really are. For example just recently a couple of blogs have been sold for $10,000. While it is nice pocket money, you are not going to be able to retire on it. Is the buyer buying a page rank or the personality. The other side of the coin is there are bloggers out there who have photos of themselves in big expensive cars on their blog with the promise of blog like me and you too can live like me. While the reality is they are probably scratching a living. Still it is better than mugging old ladies.

There is of course another kind of blogger who is totally nuts but their blog is very plain. I do wonder about interacting in this way what are the benefits and what are the pitfalls? If we keep it all in perspective I would not do business with somebody solely on their blog. Which is why executives still travel the globe. Face to face is the still the most trusted way to get business done. As I search the internet I wonder what blogs are telling us about their owners? and what are their reasons for blogging. For me personally it is a development tool.

Time Management

There is nothing more true, than the expression if you want something doing give it to somebody who is busy.  Busy people get more done.

Why

Because they are busy.

Allowing enough time will help project management and probably save a lot of stress. Rule of thumb. Add another 50 percent of what every time you have allocated. and you will get done with a smile on your face.

 

Any potential advertiser has to ask themselves?

Any potential advertiser has to ask themselves a few questions?

 

1. Is this advertising value for money – How much business will I get from it

2. What is it circulation – How do I know it is been circulated correctly

3. Does it reach my potential market – It is not enough that it arrives on their doorstep. Does it get into their hands.

4. How much response can I expect – Well it should pay for itself, if does not either the advert was a bad design or it was the wrong medium.

5. What sort of advertisement is applicable for my market – You cannot be liked by everybody, Target your market.

6. Can I do it more cheaply – Of course one can cut corners with the design, the seize, but usually people can tell.

7. What value has sponsorship – Sponsorship is my favourite, because whoever you are sponsoring will like it for obvious reasons. It shows that you are a part of community in the sense of putting something back.

 

If you have high value product then you will need high value advertising, Of course as the seller/manufacture you always want to give the idea that your product is excatly that even if you are selling it for 2 pence……

The Biggest Problems are Solved by the Simplest Solutions

We have to day been working on a printer problem. we needed to replace quite a bit of the electronics.

The only problem was we could not gain access to the part we needed. After searching on the internet brought no results.

We turned the device upside down and where able to locate a spring key which removed the undercarraige. allowing us access the part and solve the problem.

Hence the biggest problems are solved by the simplest solutions. I like that motto….