Category Archives: business

Republish and Publishing

One of the great things with online media and publishing is that you can change it at any moment you would like to. You can go back and update it, give it a revamp. If the blog post you wrote a year go seems out of date, go back and change it.

Revamping is not just limited to wanting to update your blog posts. It can be used also when inspiration does not strike as a filler while you are preparing a new blog post.

Here some tips you can look at when updating material: 

  • New perspectives: If the blog post is over a year old. Think about new angles that you can bring to the content.
  • Check your links: Make sure that pages you have linked to are still there.
  • Add internal links: What better way to build traffic. Link and link to your other blog posts.
  • Keywords: As time has passed hopefully your understanding of keywords and meta tags and the relevance it has with search engines has increased. Make sure your blog post is optimally balanced.
  • Blog about your updates: If you have updated an old blog post make sure that you publish it on the front page of your website and let people know through twitter etc. This will probably also mean updating the date.
  • Blog post series: A series is a really good way to keep your visitors coming back. It generates interest and allows you to write about more complex subjects.
  • Past the sale by date: Sometimes a blog post  is not possible to fix and pruning it will not help either. For a number reason you might  feel the material is not relevant. Maybe you have changed your views, maybe the company is no longer selling the product. That is when the time has come to delete that blog post.

 

That is this byte seize post. Any others you would add?

Brainstorming Call it Personal Development

We have been doing quite bit of debating at www.Wcx.me about the future. It is good to keep developing and brain storming ideas.

The more you brainstorm the more you are able to do it.

Blogging is a form of brain storming. As is debating a subject. With debating one can develop many more ideas and understanding of events that happen around us.

I recommend setting an hour per week to brainstorm, call it personal development.

Borrowing Money

Why do politicians think that spending more money is going to save the economy? Does George Bush or any other world leader think that they can remotely buck/control the economy.

If your economy is already broken and by that I mean that is it has stopped making money. Why borrow? The current trend in the world is than to spend more money to solve it.

Let me see if I understand it correctly? 

You do not have any money,

the companies are not making any money but you want to borrow money to supposedly solve it.
I can understand the theory about borrowing money to grow a business, but borrowing money to prop up badly run companies does not sound like a business plan to me. Especially when it is Tax payer’s money. I know which way I will vote.

 
What would be your advice to the government?

Doing Something New

It fits quite well that when ever I Google my name the first result it shows up is Leo Cussons as legal wise. After years of building an online reputation top place for my own name has gone to someone else. But if I can not beat them then why not join them. As from October I am going to be studying Law at Lancaster in England. I was planning to do this in my forties but the opportunity arose to study it now. Of course the Wcx will be carrying on and hopefully growing too.

You will be able to follow my study as I will keep my legal journal online at www.workconnexions.com

 

Strategies that Health Groups Could Apply to Social Media

There are quite a lot of strategies that health groups could apply to Social media. In nut shell it is all about taking part in the discussion.

You can host a forum in your particular interest or start a group chat about products.

I would imagine that Face book/Linkedin would be a good place to start as it has a diverse audience. You can also use the advertising options available on Facebook.

You might want build a word press blog for the product (www.http://web.web.http://web.wcx.me/).

Or start a community using Ning or Drupal if you can not find a suitable relevant network.

 

I’m in the wrong office! I should be at Google

 Just got this by email Now, this is some place to work.We already knew that working for Google had certain advantages, but, believe me, this giant of the search motor takes the welfare of its employees seriously .. as shown by this decompression (stress) capsule that is impermeable to sound and light …

 

 

 

 

 

 

Moving around: A slide allows quick access from different floors … There are also poles available … They are similar to the ones used in fire stations.

 

 

 

 

 

Food. Employees can eat all they want from a vast choice of food and drink.

Work Station: Each employee has at least two large screens.
There are 4-6 ‘Zooglers’ per office.

INOVATION: Large boards are available just about everywhere because

‘ideas don’t always come when seated in the office’ says one of Googles managers.  

LEISURE. Pool tables, video games etc. are available in many areas. Communication… On each floor, there are private cabin areas where employees can attend to personal affairs.

Technical Support: Problem with your computer ?

No problem … Bring it to this area where drinks are available while it is being fixed …    Health: Professional masseurs (eusses) available.

REST … This room provides massage chairs that you control … while you view relaxing aquariums …

  Ambiance … There are many books in this library … even some about programming !!

My questions are .. when do they work? How much do they pay to work there? And where do I send my application?

 

If You Are Thinking Of Getting Into Blogging

I was out about this weekend and was asked on more than one occasion why I blog. I blog for a number reasons. Some personal and some professional.

On the professional side:

1. It demonstrates expertise knowledge and expertise in chosen skill year.

2. Increases Google page ranking and key words with relevant fresh content.

3. As a sales marketing tool, to build references through comments and the online community for consultancy work.

4. Generate income through paid advertising.

On the Personal side:

1. As a personal development log

2. to give help and give something back to people trying to understand and use this technology

3. For personal enjoyment of developing writing and pr skills

Chris Brogan is highly accomplished writer and blogger he had this advice to say about blogging in different media spheres.

  1. If your goal is to be an entertainment or news blog, be very clear that it’s that and not a “fun” blog. Consider splitting off your personal or fun blog.
  2. If your blog is to be your business, treat it like that. Get into stats. Get into building audience. Get into delivering something unique. Don’t straddle back and forth on this.
  3. If the goal is to be a great community resource, mix your blogging time with time spent reaching out to the community you propose to serve. If that’s an offline opportunity, like something local, be there. Be active. Be a connector.
  4. If you’re going to be a professional about your blog, carve out the time to do it right. Never, ever, ever post a “sorry I haven’t posted lately” blog post again. Ever.
  5. Up the ante on delivering original material. Get outside the echo chamber. Writing a me-too blog isn’t the way to build your blog to the levels you seek to attain.
  6. It’s okay to use a personal voice. In fact, there’s no point blogging if you’re going to write like a cold robot. But keep personal and useful in balance.
  7. If you are attempting to do real business via your blog, look for ways to convert readers into customers.
  8. If it’s just an ad revenue business, compete, and be honest about that. Compete with others in your space for audience, value, and better deals. My point in this regard is that going halfway into the water doesn’t make you less wet.
  9. If your blog is the premier source of information for nonprofits, for photographers, for whatever, then be sure you’re scouring news feeds and finding information outside the blogosphere to keep that relationship informed.
  10. Make a point of engaging your community often in the comments section, on their blogs, on the other social networks where you cross paths.
  11. chrisbrogan, 50 Ways to Take Your Blog to the Next Level, Sep 2008

 

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