It is often said but frequently forgotten. ‘There is nothing to fear’. I am regularly amazed at how many fears people have. Of course when one examines it and breaks it down there is very little to fear. Many of our actions our predetermined from past experience. Understanding this is only of value if we can stop and see it for what it is.
More importantly when we notice this moment, these have the potential to be the most exciting moments of our life. Providing the fear is unfounded.
There is some talk that a lot of professional people feel threatened by blogging, because they feel they are giving away their hard earned knowledge for free. There is some truth in this argument. However given the open style of blogging and that there are no hard and fast rules as to how one should blog the choice is very much yours as to how you do it. The only rule that counts if one is going to blog, it has to be interesting. Here is non conclusive number of styles one can use:
1. Blog about changes industry practise- Demonstrates that the company is watching current trends
2. Blog about personal development – shows that you are keeping up to date in your field
3. Blog about your experiences – Shows that you know what you are talking about
4. Blog about News events – Gives an insight into your personal opinions and thoughts
For professionals that do decide to take the plunge the marketing gains are significant not just in search engine results and online media, but in providing your own marketing information. Which this can be reused and edited at a later stage for different campaigns. With big companies like Sony encouraging their executives to do it, how long can you wait?
There is some talk that a lot of professional people feel threatened by blogging, because they feel they are giving away their hard earned knowledge for free. There is some truth in this argument. However given the open style of blogging and that there are no hard and fast rules as to how one should blog the choice is very much yours as to how you do it. The only rule that counts if one is going to blog, it has to be interesting. Here is non conclusive number of styles one can use:
1. Blog about changes industry practise- Demonstrates that the company is watching current trends
2. Blog about personal development – shows that you are keeping up to date in your field
3. Blog about your experiences – Shows that you know what you are talking about
4. Blog about News events – Gives an insight into your personal opinions and thoughts
For professionals that do decide to take the plunge the marketing gains are significant not just in search engine results and online media, but in providing your own marketing information. Which this can be reused and edited at a later stage for different campaigns. With big companies like Sony encouraging their executives to do it, how long can you wait?
Go green get rich a new socially and environmentally sustainable set of economic and business models.
According to John Ellkington a good director brings that rare ability to per over the horizon and see what’s incoming. While big companies such as Marks and Spencer have committed to the green agenda, is this just purely marketing. No, It about being able to do business in the future. Climate change threatens our economic balance like no other including the internet and china. It is quite simple, it is about insuring that you have customers. No one is exactly sure what to expect from climate change. Here on the Isle of Man it has been predicted that we could see a return to the ice age. If the warm sea currents that give us our temperate climate were to stop. Would it be so attractive for businesses to locate somewhere., where they would probably have to go to work dressed as a eskimo bear, if they could get to work.
A recent report suggest that female directors of UK firms work longer days than their male counterparts but earn, on average, 19 percent (around 14,000) a year less. Although the pay gap has narrowed by five percent since last year, it shows that even those woman who break through the glass ceiling and reach board level will find another roof over their heads. How do senior decision makers understand how to enable these woman to succeed. Thoughts anyone?
Everyday around 1.3 million people go to work with out the skills they require according to a new study.
These statistics undoubtedly affect the economy, but a skills for business survey found that a there are still significant barriers to putting the situation right. Here are couple tips. Helping employees to move in their career can be done in a number of ways and need not cost the earth.
1. Appoint someone to identify areas that need improving.
2. See whether you have the skills in house or need to hire in a training professional to provider the skill.
3. Provide training on site during less busy periods.
4. Provide some from of certification weather that is in house or a recognized body.
5. Offer a bonus to encourage learning and improvement.
Results have shown that companies and employees benefit from a mixture of formal and informal training.